Enhances Reseller Experience and Satisfaction
Improves Distributor Reach via Platform Availability and Self-Service
Unlocks Greater Value for Your Vendors
Moves You to Data-Driven Decision Making
Increases Operational Efficiencies
Positions Your Company as a Digital Innovator
Drives Greater Profitability
ChannelCenter's unique selling proposition is its multi-layered, access-controlled distribution platform through which different parties have individual portal access. The platform mirrors the existing distribution channel in that users can digitally manage their sales and operations workflow through the platform in real-time, with significant automation benefits.
The ChannelCenter platform differs from CRM systems in that it enables self-fulfillment from a customer level, meaning that customers can login, quote and generate orders, as well as manage their business operations via their own access to the platform.
ChannelCenter's platform is a secure transactional environment and is not public-facing. It allows distribution and channel margin visibility for users, and can be considered to be a business-to-business (B2B) environment, rather than a business-to-consumer (B2C) environment as an eCommerce site would.
So far ChannelCenter has integrated with Bitdefender, Kaspersky, Microsoft, Symantec and Trendmicro, with additional vendors being added on a regular basis.
ChannelCenter's platform utilizes a sophisticated application programming interface (API) layer, whereby pre-integrated APIs work seamlessly to connect the various intermediary IT systems, and facilitate fully automated workflows throughout the platform. For more information on this topic, please see the API Automation section.