The fact that many SMEs are recognizing that their environment is changing and are aware of their need for digital transformation, provides a window of opportunity for those channel partners who are willing and able to help them transition.
Businesses not participating in the digital ecosystem as a platform risk disintermediation, and the IT distribution channel is no different.
IT resellers face a variety of business risks, from bad debt exposure to potential license and billing issues. ChannelCenter reimagines a safer and more transparent way for them to do business.
When a business like Microsoft describes digital transformation as a $4.5 trillion market opportunity, it's time to start paying attention.
New partner programme targets the company's most capable Azure MSPs.
Shifting operations to a platform basis comes with its own set of adoption and onboarding complications.
Companies need to be alert to blindly following market trends at the expense of neglecting their own attractive and unique product and service offerings.
As the IT channel landscape shifts and changes, businesses within the ICT sector are discovering that updating an old marketing strategy can serve them well. Enter 'Bundling 2.0'.
A recent survey-based report by the Global Technology Distribution Council (GTDC) reveals that distributors are optimistic about the year ahead, and are forging inroads into new technology markets via updated services and solutions.