CRM has recently become the world's biggest software market, and like many other areas of business, is becoming increasingly influenced by machine-learning and AI. This has big implications for both businesses and their customers.
It’s a term which gets bandied about frequently these days, often in conjunction with doomsday scenarios where robots take over the world and enslave humanity.
Fortunately (and a little less dramatically), the reality is quite a bit different to that (at least for now). Artificial intelligence (AI) has begun to infiltrate our lives in various ways, and various tech giants are actively and publicly working on the technology.