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Alastair Pearson

Alastair has multiple years of experience working in the tech industry and consequently is highly knowledgeable regarding all things channel-related.

Recent Posts

Is Your Channel Business Platform-Oriented?

[fa icon='calendar'] Oct 31, 2018 12:41:00 PM / by Alastair Pearson posted in risk, evolution, Platform, Analytics, Data, Digitalization, Channel

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Businesses not participating in the digital ecosystem as a platform risk disintermediation, and the IT distribution channel is no different.

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Is Your Channel Business at Risk?

[fa icon='calendar'] Oct 3, 2018 9:20:32 AM / by Alastair Pearson posted in Channel, risk

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IT resellers face a variety of business risks, from bad debt exposure to potential license and billing issues. ChannelCenter reimagines a safer and more transparent way for them to do business.

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Ecommerce Stores are an Important Aspect of IT Distribution

[fa icon='calendar'] Sep 13, 2018 9:47:31 AM / by Alastair Pearson posted in eCommerce

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The figures don't lie - ecommerce is growing rapidly, and businesses within the IT distribution channel are waking up to the potential of including ecommerce stores within their distribution models.

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The Customer Data Platform: A Valuable Marketing and Sales Tool

[fa icon='calendar'] Aug 21, 2018 10:59:28 AM / by Alastair Pearson posted in CRM, marketing, Platform, Analytics

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Customer data platforms are receiving increasing attention for their ability to aggregate customer data for analysis and insights-generation, and channel distribution platforms are well-adapted to act in this role for their customers.

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Microsoft Invests Further in the MSP Market

[fa icon='calendar'] Jul 16, 2018 9:20:10 AM / by Alastair Pearson posted in MSP, Microsoft, Channel

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New partner programme targets the company's most capable Azure MSPs.

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MSPs are Needing to Adapt to New Market Conditions

[fa icon='calendar'] May 23, 2018 10:59:18 AM / by Alastair Pearson posted in cloud services brokerage, trends, Channel changes, Digitalization, evolve, MSP

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It's not just them though. A willingness to adapt & change is crucial for all businesses throughout the IT channel.

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One Step Forward, Two Steps Back?

[fa icon='calendar'] Mar 22, 2018 2:34:10 PM / by Alastair Pearson posted in Channel, marketing

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Companies need to be alert to blindly following market trends at the expense of neglecting their own attractive and unique product and service offerings.

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Technology Distributors are Primed for Growth in 2018

[fa icon='calendar'] Feb 7, 2018 9:20:13 AM / by Alastair Pearson posted in Channel, trends, Platform, Mobile, Security, Cloud

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ICT distributors are optimistic about the year ahead and are forging inroads into new technology markets via updated services and solutions.


A recent survey-based report by the Global Technology Distribution Council (GTDC) reveals that distributors are optimistic about the year ahead, and are forging inroads into new technology markets via updated services and solutions.

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How IT Distribution Executives Can Benefit from Digital Automation

[fa icon='calendar'] Nov 30, 2017 11:22:22 AM / by Alastair Pearson posted in Digitalization, Platform, automation

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Rather than mourning the loss of traditional physical distribution mechanisms, IT channel managers should herald the benefits, efficiencies and opportunities which digitalization brings.

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Microsoft’s CSP Program Leading the Way for the IT Channel

[fa icon='calendar'] Sep 20, 2017 2:51:30 PM / by Alastair Pearson posted in CSP, Cloud

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Industry cloud programs like Microsoft’s CSP have rapidly gained in popularity over the last few years. For channel partners, this means potential
further opportunities.

Cloud has swept the IT industry to the point of ubiquity. And the cloud growth statistics once so startling in their scope and growth rates, have lost their shock and awe factor as the technology has become increasingly everyday in its scope and function.

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